Google My Business is a tool that every single business owner should be familiar with because its existence allows potential customers to find out information about your business. This information eg opening hours can often sway them to use your business over another business. Things like reviews are also present on some Google My Business pages and of course, any positive mentions can encourage other people to come to your business. The people at Storetraffic have put together this infographic which outlines everything you need to know about the platform and describes how to get ahead of your competitors through keeping your listing updated and how to deal with the likes of negative reviews. Check the infographic out below for more.